Backlinks
Evaluate useful references and plan relevant link-building work with clear expectations.
A link is most useful when the source, surrounding explanation, and destination make sense together. Start with the fundamentals, then inspect quality, link attributes, and referral outcomes. The workflow guides help you evaluate opportunities without treating a domain score or link count as a business result.
Start here
- What are backlinks? A practical guide for SaaS founders
Understand what a link can and cannot tell you.
- How to check backlink quality before spending your time or money
Assess an opportunity before committing time or money.
All 9 guides
How backlinks and useful content work together for SaaS growth
Plan backlinks as useful routes into your product story, supported by articles, demonstrations, and relevant destinations that help people decide what to do next.
Read guide FOUNDER GUIDELink-building outreach: write a message an editor can evaluate
Plan relevant outreach, explain a resource’s value, and use adaptable email examples for a factual correction or a useful editorial suggestion.
Read guide FOUNDER GUIDEHow to check backlink quality before spending your time or money
Review the audience, source page, destination, editorial context, and commercial terms of a backlink opportunity instead of relying on one authority score.
Read guide FOUNDER GUIDEBroken link building: a focused workflow for small SaaS teams
Find a genuinely broken reference, assess the reader’s original need, and offer a useful replacement without turning the process into mass outreach.
Read guide FOUNDER GUIDEWhat are backlinks? A practical guide for SaaS founders
Understand what a backlink is, how it differs from an internal link or brand mention, and what to check when another website references your SaaS.
Read guide FOUNDER GUIDEReferring domains vs backlinks: what the numbers mean
Read backlink reports correctly, distinguish link counts from referring domains, and understand what multiple articles on one website actually add.
Read guide FOUNDER GUIDENofollow vs dofollow links: a founder’s guide to link attributes
Understand ordinary links, nofollow, sponsored, and UGC attributes, including how to inspect a link and evaluate paid coverage accurately.
Read guide FOUNDER GUIDEAnchor text: examples and a practical review for SaaS websites
Write useful link text, understand common anchor-text types, and review internal and external references without chasing artificial keyword ratios.
Read guide FOUNDER GUIDEHow to get backlinks for a new SaaS: a practical starting plan
Build a focused backlink plan around relevant software profiles, useful resources, integrations, and accurate brand mentions, with a tracker for the results.
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